About PineCreston Strategy Institute
Founded by practitioners and researchers, PineCreston Strategy Institute exists to help leaders make clear, defensible decisions. We operate like a clinic: assess, diagnose, intervene, measure.
Our Story
PineCreston began as a set of internal playbooks created by a group of operators working across health tech and fintech. We turned those playbooks into courses after peers asked for a structured way to learn the same skills without the years of trial and error. Today, our programs are used by managers and founders looking to reduce noise and increase signal.
Mission
Provide trustworthy, evidence-based strategy education that improves decision quality and organizational health—without empty hype or false promises.
Values
Rigor
We test assumptions, document decisions, and learn from results.
Clarity
We prefer plain language, crisp visuals, and repeatable steps.
Integrity
We avoid false urgency and respect the complexity of real businesses.
Team
Avery Dunn — Program Director
Former general manager who led cross-functional turnarounds and built profitable lines of business in regulated industries.
Morgan Lee — Research Lead
Quantitative researcher applying causal inference and decision science to strategy experiments.
Riley Chen — Faculty, Pricing
Specializes in value-based pricing, segmentation, and monetization architecture.
Jordan Patel — Faculty, Operations
Focuses on process design, service blueprints, and capacity planning.
How we teach
- Structured readings and short lectures to frame decisions.
- Hands-on labs with templates for memos, models, and dashboards.
- Optional live clinics and office hours for feedback.